Comfy, organic-cotton apparel brand, Pact, tapped ApexDrop to ramp up their influencer marketing initiatives. By collaborating with our team, they activated 782 top-notch content creators across Instagram. Between their eight campaigns to date, Pact saw their influencers post a stunning 812 times and reach a collective 11.5 million followers.
ApexDrop timed these campaigns with new product launches, adding social jet fuel to Pact’s brand. More specifically, our network of content creators helped to:
Many content creators took their posts a step further by cross-promoting Pact’s uber-soft cotton products on their other social channels and personal websites. With increased site traffic and more backlinks, Pact also realized higher search authority, social reach, and consumer discovery.
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I was really impressed with the overall quality of the clothes. They fit well, are cute and flattering, and are super comfy. - @morethanafashionblog
I absolutely love how soft and comfortable my set is - I've been living in it since I received it! It doesn't irritate my skin, and it's so warm for winter. - @laurenelaineled
Pact focuses on producing so-soft-you-could-cry clothing in a sustainable way. All of their clothes are manufactured with fair-trade, organic cotton and contain no toxic dyes.
ApexInfluencers fell head over heels for Pact’s clothes, and they sure did show it. Take a look at the variety and quality of the lifestyle content above.