We realize that most people will call us an “ad agency”, but that doesn’t mean we have to like it. Our solutions for producing tons of influencer and user-generated content for our clients has always gone way past making ads. At ApexDrop, we believe in the power of authenticity, especially in today’s world of fake news and photoshopped social media.
So our model is one of building crazy amounts of content and buzz for our clients, yes, but we think the best way to grow is by being genuine. We believe there is a more natural way to do marketing. A more valuable, less invasive way where customers are earned rather than tricked into buying. It’s what “Let’s inspire millions” is all about.
We develop authentic marketing that works so well, it kills the need for gimmicks and clickbait. We know authenticity produces the best results when done the right way, so we focus on everyday content creators, also known as “micro-influencers”. It’s one of the most underused and least understood aspects of marketing today, and we see this as a massive opportunity. We’re excited to simplify micro-influencer marketing for everyone through our service, education, and community.